When you invest in advertising, you want to see a strong return on that investment. Leads are crucial in determining success, but how do you measure [...]
How To Calculate the Value of a Lead for Your Business
Why 100 Leads Is More Valuable Than 1,000 Contacts
Leads and contacts alike are useful in the sales pipeline but, when it comes right down to it, leads will take you much further. Let’s find out why.
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