Facebook’s reach is massive and its ad platform offers businesses a valuable tool for reaching specific groups of customers. Their recent policy [...]
What Makes Facebook Video Unique Amongst Video Marketing
Video has established itself in online marketing, especially with the rise of social media. With the thriving success of TikTok, the social media [...]
Tips for Using Email Marketing to Collect First-Party Data
Not only an incredibly effective but also a cost-efficient tactic, email marketing is a cornerstone of many successful marketing strategies and [...]
Understanding the Future of Facebook Ads
The online world is constantly changing, and Facebook is preparing to make some big shifts itself. Aside from changing their name, they’re also [...]
How to Build Your Brand with Social Media Engagement
Businesses must stop thinking of social media marketing from a sales perspective and instead approach it to engage customers. Social media isn't [...]
Why You Need A Dedicated Social Media Manager
In the early days of social media marketing, many business owners simply added that responsibility to their existing marketing team. However, doing [...]
Why Relying On Only Social Media Marketing Is A Mistake
Social media has become a staple of marketing, as much as it has ingrained its way into our society. However, it has demonstrated itself as a [...]
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