When most people think of content marketing, they probably think of blogs. However, the term is actually much broader, including many online [...]
The Type Of Media Moms Love
Americans spend a lot of time consuming media throughout their day. A recent study shows that American adults are consuming 666 minutes of media each [...]
How to Promote Your Podcast
Branded podcasts are growing in popularity and influence. Nielsen research shows that advertising revenues are on track to exceed $1 billion in 2021, [...]
5 Tips for Effective Podcast Ads
As podcast advertising rises in popularity, the competition for getting noticed grows steeper. To break through the noise, you’ll need top-notch [...]
Creating Niche Topics for Your Branded Podcast
The percentage of monthly podcast consumers in the United States has steadily risen over the past decade, from 11% in 2009 to 32% in 2019. Podcasts [...]
What Makes a Quality Podcast?
To create a high-quality podcast, you need the right essential elements: a high level of originality, great personality, freshness, consistency, and [...]
How to Choose a Podcast Topic
Podcasts are becoming a powerful branding, lead-generating, and sale-driving tool. With 39% of men and 36% of women listening to podcasts monthly, [...]
Why Your Business Should Be Podcasting
Podcasting is one of the fastest-growing industries, and businesses that choose to podcast or advertise in podcasts are seeing more success than ever.