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How to Keep Your Email Database Up-to-Date and Working for You

Email marketing is still one of the most effective tools available today, but an email marketing campaign requires a quality email database to [...]

Elements of an Intriguing Recruitment Ad

Now more than ever, companies need new employees. However, it takes time and effort to conduct recruiting amid all the other work tasks. Perhaps it [...]

Tips for Pairing Blogs and Social Media to Maximize Engagement

Maintaining engagement with your customers is crucial for forming your base and nurturing ongoing relationships. Interacting with those in your area [...]

SEO Is a Valuable Strategy  but What Really is it?

SEO is frequently used and widely misunderstood as a term. However, SEO is a widely valuable tool in your marketing kit and one that could provide [...]

How To Help Your Business Stand Out From The Crowd When Recruiting

A lot of businesses are hiring right now. That means it’s more important than ever for your business to stand out from the crowd when recruiting [...]

Target A Superfan Base With Event Marketing

It can be incredibly challenging to connect with your audience in the modern digital landscape. Despite having fans connected through social media, [...]

Strategy Before Tactics: The Key to Building Your Business with Federated Media

In marketing, especially as a business owner, it's common to invest in projects by seeing what sticks. However, it's essential to know that just [...]

12 Questions Federated Media Asks to Understand Their Client Needs (and Follow-Up)

Understanding a client's needs is the foundation of any successful business. Delivering results and helping customers relies on finding where [...]

How Federated Media Gets to Know Their Customers and Meet Their Needs

Businesses can learn a lot about a prospective media partner by their pitch. Some media partners roll right into their pitch deck as soon as [...]

Partnering with Federated Media Means Working with a Culture of Innovation

When you partner with Federated Media, you're partnering with a company with a history and a culture of innovation. Starting as a small radio [...]

Why Clear, Concise Copy is the Cornerstone of a Flourishing Website

Web copy is the cornerstone of a web page. It provides customers with pertinent and valuable information, improving your brand image and increasing [...]

What Do Customers Look for From a Company Website?

Imagine an interaction with a salesperson whom you've decided to give a few minutes of your time, but after several minutes you don't know which [...]